// pricing · honest signals
Pricing,
without theatre.
Starting figures for every service. Actual scope is always quoted after a 30-min discovery call — but you should know roughly what you're walking into before you fill in a form. Most consultancies hide this; I won't.
// service pricing
// start small
The cheapest way to start is a Strategy Session.
90 minutes, a one-page plan, and an honest answer about whether you need anything bigger. If you do, the session credits towards the next engagement.
Book a Strategy Session →// strategy session
- 01 Pre-call research (~12 hours)
- 02 Live 90-minute session
- 03 One-page plan, delivered after
- 04 Credits towards a larger engagement
// pricing faq
The pricing questions buyers actually ask.
01 Why publish pricing at all?
Why publish pricing at all?
Because most SEO consultancies hide it specifically to waste your time on a sales call. If my starting numbers are wrong for your scope, you find out in 10 seconds instead of 40 minutes.
02 Are the "starting from" numbers realistic?
Are the "starting from" numbers realistic?
Yes — they're the lowest scope I can deliver well. Most engagements end up 1.2–2× the starting figure depending on stack complexity, content volume, and how international your operation is.
03 Do you offer free SEO audits or discovery calls?
Do you offer free SEO audits or discovery calls?
I do a free 30-min discovery call to scope work; I don't do free audits. A real audit takes 30–40 hours of senior practitioner time and isn't a viable sales tool.
04 What's included in a retainer vs an ongoing consulting engagement?
What's included in a retainer vs an ongoing consulting engagement?
Consulting = I advise, your team executes. Retainer = I take on operational ownership of a slice of the work and ship it myself. Retainers cost more because the surface area is bigger; consulting is the default for most clients.
05 Do you take equity instead of cash?
Do you take equity instead of cash?
Occasionally, for early-stage companies whose category I'd want to advise in regardless. Mostly: no.
06 Can I get a quote without a call?
Can I get a quote without a call?
For fixed-fee audits (SEO Audit, AEO Audit, Schema project), yes — send the scope by email and you'll get a number within 24 hours. For ongoing engagements, a call is required because the scope determines the price.